With more than 35 years experience in media serving the electronics industry, Steve remembers the invention of the fax machine. Beginning as a publisher’s sales rep and progressing to national sales manager, Steve opened his media rep firm in the early 1980’s. He’s seen the rise and fall of print and has witnessed the dynamic growth of the web. Not long ago, Steve abandoned his trusted customer file of 3×5 cards secured with a rubber band for a cross platform electronic database. (About the same time he stopped asking business associates for their fax number.) Steve has participated in a dozen or more new electronic industry media launches – both in print and online and now works to position TechWire as global leader in media relations for the electronics industry.
Fun fact: When the staff gets weary of Steve hovering around the office muttering “global scope – local focus” – they hand him his briefcase, point him toward the door and tell him “go sell something!!!!”